Search is Changing Fast: Get Ready to Lead
Thursday 31st July, 2025 | 10:00 - 11:00
Online - via Zoom
Brunch & Learn Event
Register
Search is changing. Fast. And we’ve got the data to prove it.
In this exclusive Brunch & Learn, we’re unpacking the latest findings from our Q1 & Q2 SearchPulse Report - your insider look at how real users are adapting to a new era of search, and what it means for your strategy.
From the rise of AI and social-led discovery to shifting user expectations, our panellists will uncover what’s really happening behind the search bar. A major shift is underway, and the brands that adapt fastest will lead the way.
As Andy Mollison, our Head of SEO, puts it:
"We're seeing a real change in the way people search, and a real change in the way search results are presented too. Not only are AI platforms becoming more common in day-to-day use with the general public, but traditional search engines too are being forced to evolve in the race to provide the best answer in a world where people's expectations of a search result are ever higher."
KEY TAKEAWAYS
- Key shifts in user behaviour from our Q1 & Q2 data
- The real role of AI in search - beyond the hype
- Why social platforms are changing the search game
- What evolving trust and content expectations mean for SEO and PR
- How to meet rising demands for relevance, speed and context
